Monday, April 9, 2018

Hugo Camacho Interview

In 2006 I was on tour with a band in Europe and when we hit Spain that is where I met Hugo and since then we have remand great friends. He has retired from playing in bands to become the premier publisher of Bizzaro Fiction in Spain with his company Orciny Press.

I am honored to call Hugo my friend. So please sit back and enjoy our interview with Hugo Camacho. Things will get weird but you might just learn something!



First Question: Can you please tell us a little about Bizarro Fiction?
It's a specific way of understanding genre fiction. We usually say that it's literature’s equivalent to the cult section at the video store, but the definition falls a bit short. It's the literature of the weird and the strange but usually with a fun twist. Imagine Lovecraft, Kafka and Ionesco put in a blender and spread with some anime. Whereas in regular Sci-Fi and Fantasy the writer tries to cause a 'sense of wonder' in the reader, the writer of Bizarro fiction arouses a 'sense of WTF?' in the readers, because they keep on wondering what the fuck are they reading page after page. The element of ongoing surprise is quite crucial.

Second Question: Tell us about your publishing company Orciny Press?
Orciny Press is an independent publishing house cited in Barcelona. It started as a small press, but since it's getting regular nationwide distribution now, it has just gone one step further. We publish Bizarro Fiction and some other edgy genre fiction which is not specifically Bizarro but that we think it's weird and special. And this year we'll start publishing non-fiction, too, with the Spanish translation of Angela Nagle's Kill All Normies.

Third Question: Since you are releasing Bizarro Fiction in Spain has it been hard to get a foot hold?
Definitely yes. Nobody had done it before so I had to carve my own niche here, but I think there was a need for this kind of literature and I managed to drag some new fans to the genre. One thing about Bizarro is that once you get to know about its existence, you can't live without it any more. There were a lot of people that were fans of Bizarro and they didn't know yet that they loved it. And there still are.

Fourth Question: Why did you deiced to become a publisher instead of an author?
I found about Carlton Mellick III's and Laura Lee Bahr's work and automatically fell in love and thought that somebody had to translate them. I was unemployed at the time and decided to give it a try and do it myself... and here I am, more than 3 years later. I still consider myself an author, too, and some of my work finds its way into publication, but it's hard to find time to write your own stuff and decide it's OK to let it go out in the world when you're working with other writers.

Fifth Question: What has been the hardest part of getting the company started?
Doing it with practically no money and paying taxes. You have to pay around $300/month in Spain when you are self-employed, and that's quite a burden when you usually don't earn it at the beginning when selling books. And being completely unknown in an already established industry.

Sixth Question: Has the Bizarro Fiction Scene been receptive to the company?
Absolutely. There's a wonderful community of weirdos around Bizarro that's very supportive to one another. I think that's the best part. When I attended BizarroCon last year their arms were fully open for that guy from Barcelona who's spreading the weird somewhere where it was unknown before. And now I have a good relationship with other publishers, too, which is also quite amazing.

Seventh Question: Do you find that people are reading more books on their tablets than physical books?
I don't really think so. There was this sense in the industry that paper was going to die and everybody would turn to their tablets, but that didn't eventually happen. I think that digital readers and paper readers are two different types of consumers that behave differently. Sometimes these two types of readers are found in the same person (those who just love reading and don't care how), but that doesn't happen with all of them. So I think that ebooks are just one more way to read.

Eighth Question: The music industry sees a lot of online piracy does the publishing world see the same?
I don't really know what's happening with the American industry, because I haven't studied about it, but in Spain definitely yes. If you put out an ebook, sooner or later there's going to be an illegal copy around. That's why I stopped selling digital books until I figure out what to do, because I put a lot of effort and time in a book for others to not appreciating that.

Ninth Question: What advice do you have for someone who wants to start their own publishing company?
Don't do it. But if you want to do it anyway, be sure that you're really passionate about it because it's as hard and weary as it is rewarding. Maybe you don't get this reward at first, but if you're patient, it will come. I would tell them that they need patience, focus and passion.

Tenth Question:   Do you plan on writing your own book that you would publish?
Absolutely. There's a microfiction book I wrote with my friend author Sergi G. Oset that will probably see the light in the US in 2018. And I'm always working on things, so I guess someday I'll finish one of them (that's the advice I give to writers and don't take it to myself) and hand it to other editor.

Eleventh Question: Any chance of Orciny Press partnering with an American Publisher to release books in English?
I'd be open to that. And to publish books in Spanish in the US. There have to be Spanish readers over there who want to read some weird books..

Twelfth Question: Where do you see Orciny Press in the next year?
It's hard to say, but if everything works as planned, I can see it fully established and running like a regular small indie publishing house with this non-fiction collection fully rolling and publishing some more fun and engaging books.

Promote yourself list your websites and social media sites people can find you at:

Hugo Camacho on Twitter

And if you're interested in Bizarro Fiction or want to know what the hell is this all about, you should check Bizarro Central



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